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According to the company, its customer-retentionb technology identifies customers byloan amount, loan-to-value loan purpose and FICO scores. “Withb refinancing activity from borrowerz representing a significant portion of overallorigination volume, our lender networlk has expressed a desirwe to capture and retain current mortgage says Bob Harris, president of the LendingTree “As part of the LendingTree network, banks and lendersa that use our new customer-retention initiativd will be able to significantly impact the ratio of overall mortgage portfolio retained, just as effectivelyh as they can attract new LendingTree is owned by Charlotte-baseed (NASDAQ:TREE), an online lending and real estate Tree.
com’s principle businesses are which matches potential mortgage borrowerzs to lenders, and RealEstate.com, which works with individuala seeking homes and real estate agents. LendingTree says it has facilitated more than 25 million requests for loans onlineand $185 billiob in closed loan transactions.
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